Business Development Executive

Job Title:Business Development Executive

Department: Sales and Showroom Operations

Location / Workstation: Showroom and field

Reports to: Managing Director

Direct reports:None

Job Purpose

The Business Development Executive is responsible for generating sales leads, converting walk-in and referred clients, and building strong customer relationships by leveraging the showroom as a primary customer engagement and conversion point. This role works closely with the Customer Success Team to ensure all client specifications are accurately captured, production-ready, and delivered within agreed timelines. Beyond managing existing client opportunities, the Business Development Executive also plays a key role in creating market demand, identifying and engaging new customer segments, and securing new projects or business partnerships that contribute to the company’s long-term growth.

Key Responsibilities / Duties / Tasks

• Establish and engage with new clients in a professional manner, leveraging expert product knowledge to effectively convert them into paying customers.

• Identify and approach potential clients in sectors like interior design, architecture, real estate, and corporate procurement, expanding the client base through networking and outreach.

• Qualify and follow up on leads from various channels (walk-ins, social media, referrals, campaigns), guiding them to close deals.

• Prepare and present tailored quotations, proposals, and presentations based on client needs, ensuring alignment with product offerings and budgets.

• Lead negotiations and manage the sales process from initial contact through to contract agreement.

• Maintain accurate records of leads, opportunities, and client profiles in the CRM system, ensuring timely updates and follow-ups.

• Collaborate with the Customer Success Team Lead to ensure a smooth client onboarding process and provide timely updates and post-sale support.

• Work closely with the showroom and logistics teams to ensure accurate order entry, fulfillment timelines, and on-time delivery, proactively addressing potential issues.

• Build and maintain strong relationships with existing clients, focusing on fostering repeat business and generating referrals.

• Monitor client feedback and escalate concerns to relevant departments to ensure high levels of customer satisfaction.

• Conduct site visits as needed to offer consultations, assist with product recommendations, or resolve client issues.

• Stay informed about competitors, market trends, and industry pricing to maintain the company’s competitive edge.

• Regularly update product knowledge to offer clients expert advice on features, customization, and design options.

• Participate in cross-functional planning meetings to ensure alignment with company goals and customer expectations.

• Support the marketing team in campaigns, product launches, open days, and exhibitions to generate awareness and business growth.

• Assist in showroom merchandising, product displays, and maintaining showroom cleanliness to enhance customer experience.

• Identify new market segments or customer types to generate fresh business opportunities and revenue streams.

• Provide management and product development teams with insights based on customer feedback and market analysis to improve product offerings and customer satisfaction.

Job Dimensions:

Financial Responsibility:

• Contributes directly to monthly and quarterly revenue targets.

• Advises on discounts and promotional pricing within pre-approved margins.

• Assists in tracking payment status and ensuring timely collections in coordination with the Customer Success team.

Working Conditions:

• Primarily based at the showroom with regular field visits to client sites, vendor meetings, or events.

• High level of collaboration with internal teams: customer success, logistics, and showroom operations.

Job Competencies (Knowledge, Experience and Attributes / Skills).

Academic Qualifications

• Diploma or bachelor’s degree in Sales, Marketing, Business Administration, Interior Design, or related field.

• Professional Qualifications / Membership to professional bodies

• CRM or Sales certification (preferred).

• Training in customer service or interior solutions (an added advantage)

Work experience required.

• 5 years in business development or showroom sales, ideally in furniture, interior products, or home improvement sectors.

Functional Skills:

• Behavioural Competencies/Attributes:

• Lead generation and conversion

• Sales presentations and negotiation

• CRM and pipeline management

• Client needs analysis and product knowledge

• Coordination across departments

• Time and task management

• Client-first, solutions-oriented mindset

• Professional, personable, and persuasive

• Excellent communicator and team player

• Proactive problem-solver

• Strong follow-up and organizational habits

• Adaptable to changing needs and high-pressure situations